Magic Essay Example | Topics and Well Written Essays - 1500 words

Enchantment - Essay Example In the novel of Lord Dunsany’s The King of Elflands Daughter, enchantment was first portrayed as the indiscretion of Alveric’s individuals. Through its parliament, they requested from Alveric, the child of the Lord of Erl, for enchantment to manage over them. This desire was allowed just that it had awful outcomes. Such, the clichã © â€Å"be cautious what you wished for† may have begun from this novel in light of the fact that Alveric’s individuals got what they wanted, regardless of how apparently outlandish it was however with an inconceivable outcome, they themselves turned out to be a piece of enchantment. Enchantment ought not have been conceded yet Alveric respected the interest of the parliament regardless of how silly it was. Its imprudence of requesting enchantment to govern over earth was exemplified in this section in the novel conveyed by the representative as; â€Å"For 700 years, the head of your race have administered us well; and their deeds are recollected by the minor minstrels, living on yet in their small tinkling melodies. But the ages stream away, and there is no new thing† (Dunsany 1). Enchantment, as articulated by the tension of Alveric implied as something improper for the individuals of the earth. It is on the grounds that enchantment keep various laws which is just pertinent to the idea of the pixies and can't be applied to earth. Enchantment here implied a desire that is attractive that ought not be done yet was requested at any rate by the parliament of Elk exhibiting the habit of man. The journey and triumph of Alveric in the Elfland demonstrated that enchantment isn't perfect on earth. Valid, he may have at first beaten the enchantment of Elfland, yet at long last, he was lost when his elven spouse Lirazel was gone. During the whole mission from getting enchantment until really having it in the Elfland, enchantment end up being tricky among the individuals of Elk and is something beyond what they can deal with. Enchantment in Lord Dunsany’s The King of Elfland’s Daughter previously implied the

Case Study and Lecture Notes about the Pest Analysis For Madame Tussau

Question: Depict about the Pest Analysis For Madame Tussauds? Answer: Presentation Madame Tussauds, London is the most alluring spot of Britain as well as of the world. This is because of reason that you can discover each superstar who is celebrated for their works in different areas. The big names who are found in here can be unmistakable and immaterial. It was essentially a wax stone worker gallery found by Marie Tussauds in 1835. Be that as it may, presently it is in excess of an exhibition hall, the wax figures are just the a large portion of the story. It is the spots which can address a run of the mill question that, what is where you can discover famous people of various nations, segments, networks at one spot?. This is the spot which has top pick VIP party, giving the pioneers of the world the significant serenity and furthermore the torments of horrendous office of past killings (Wells and John ,2009). The consummation of the account of the wax historical center is with the individuals who are dealing with the spot, who make a solid effort to make things wake up and make each visit of the individuals a critical one. Indentify ideas and best acts of the executives The administration at the Madame Tussauds have high spotlight on the creation the excursion of the guests the most essential one. This is finished by legitimate administration of the considerable number of things, it incorporate all the work like the administration of lighting impacts on the stone workers, the sitting zone, the territories around the wax artists, keeping the artists clean, keeping up the work place in a best condition and so on these are not many of the duties that are performed by the administration individuals of the gallery. To make the experience of the individuals as the best at whatever point they visit the spot they have set up certain basic terms on which they work upon. It the best administration which have made the name of the Madame Tussauds as an incredibly famous spot and because of this they have may branches at various nations of the world. Since the time it is set up by Marie tussauds, and after her, her grandson who have lead the historical center in best manner which make the room of artists transformed into a position of fascination for the individuals of the world. This is where you discover the accumulation of the considerable number of VIPs of the world at one spot. This time the administration is with Merlin Entertainment Group Limited (GB) which is giving the European parts of the Madame Tussauds and they are taking care of it in a vastly improved manner as it was previously. Presently it is benefit place for all the imperial functions, the best model for this is the point at which the artists of her regal height Elizabeth II and the Price Williams Kate Middleton at the regal territory of the gallery which was the most media fascination things around then at Madame tussauds. Coming up next are couple of pictures of illustrious zone and including some other past pictures. The best supervisory group achieves this achievement all things considered. They have certain dedicated endeavors to make the spot satisfy the world measures. For this they have set up some successful principles and guidelines for the staff and the couple of are examined beneath:- They have set up exacting frameworks like the initial step start with the promptness of the individuals who are working in the historical center. The administration of the considerable number of areas of the gallery by relegating the occupations to all the individuals and follows the conditions of that activity carefully. The work that is task to somebody ought to be done well before the timespan. This will give the adaptability to make changes whenever required. About the principle administering territory of the Madame Tussauds where the individuals accumulate ought to be all around kept up and the progressions ought to be done on certain timeframe so individuals could encounter an alternate thing at each visit to the exhibition hall, make it increasingly energized for individuals (Wells and John ,2009). Setting up of different guidelines and guidelines for the individuals who visit the historical center and caused them to observe that rules. Setting up certain preventive measures if the standards are not trailed by the individuals. This is finished by setting up different security segments in the exhibition hall. All individuals have legitimate ticket for the affirmation in the fascination community. These are not many of the guidelines and guidelines that are set by the administration board of trustees of the historical center. With the goal that anybody may not break the principles and make the things not appropriate as it is required. Staff stretegies/system for client care Madame Tussauds is redesigned as the best brand which has solid notoriety all through the world and is the second most grounded gathering of the world after Disney. The staff which is occupied with improving the things, runs with certain techniques and methods which are constantly should have been trailed by the staff. There various area of staff systems which incorporate:- The showcasing blend of four Ps Irritation examination for Madame Tussaud SWOT investigation for Madame Tussaud. These are the three generally significant and significant procedures of the staff of Merlin bunch for Madame Tussaud. The concise depiction of all the three procedures are examined beneath:- Advertising Mix of Four Ps:- The showcasing blend is the ideal mix all the things that are required to advance the correct item, at the correct cost, at the ideal spot and with ideal type of advancement of the item. That implies the four ps are the item, value, spot and advancement. This is the most fundamental and most great structure which keeps up the equalization in the item and the administrations which are brought into the market. The concise prologue to every one of the fours are given beneath:- Item: - This is the most significant piece of the advertising blend, as it is the primary source where the gathering can create deals income. Without this nobody can think about the benefit that will be picked up when the deals will ascend about the item. At the Madame Tussaud in the second famous places of interest on the planet. Because of the nearness of wax sculptures of the big names, regal figures and profoundly profiled political pioneers, the individuals feel encouraged make them to their friends and family at one spot. so it is very imperative to show the correct item which will draw in the individuals with full quality. Cost: - The cost of the item that is being presented in the market ought to be correct cost with the goal that individuals don't feel that is over the scope of their pockets. To give the best understanding to the individuals which went through the attractive aggregate of cash to be the piece of Madame Tussaut, the staff of the Merlin bunch do the best that they will give the full result of the cash which the individuals have spent to encounter the benefit of Madame Tussaut. This can likewise help expanding the income of the gathering. There are distinctive sort of offer they acquaint in the market with pull in the clients towards them. So the correct evaluating of the item is fundamental. Spot:- Finding the ideal spot where the advertising of the item is finished. The spot ought to be where most the individuals get pulled in and getting familiarity with the offeres that are being presented and what sort of new item that is being presented by the gathering. Madame Tussaud has various branches on the planet like in America, Amsterdam, new York, Sydney, las vegas and numerous different spots where there are the individuals which get pulled in by observing the historical backdrop of the spot. Advancement:- this the absolute best strategy with which you can know the enthusiasm of the individuals and their responses towards the item that si being presented. The most significant thing is the advancement of the item in right manner with the goal that it may not give wrong importance to the individuals outside in the market. Madame Tussaud utilize diverse kind techniques for advancement of the item like commercials, utilization of online life, connection with the individuals straightforwardly, by supporting the brands and so on which draw in the eye of the client and this further brings the better result for the fate of the organization. So these are the four Ps which continually being the piece of the staff methodologies to boostn the business to the following level and produce Huge measure of income for the advancement of the exhibition hall (Weinstein, 2015). Vermin investigation for Madame Tussauds:- The individuals who are working with the association need to do PEST examination. The full type of PEST is given by the significant area are should have been investigated at each progression it incorporate governmental issues, economy, social and innovation. Governmental issues:- Madame tussauds is locked in with the legislative issues at each level. This is because of the explanation that it the incredibly famous spot and it is the interface with each administration rule and guideline, the work laws, the amusement laws and numerous other with make it connected to the framework strategically (Goldsby, 2015). Economy:- from the financial viewpoint the staff of the merlin bunch so dynamic and because of their endeavors upto now around 500 million individuals have visited this spot till the time it has interfered with 250 years. It is thing of high benefit that it is as yet doing likewise as it was previously and each figure cost by the individuals of Madame Tussaud is around $125000. That implies the group which is engaged with the gathering is profoundly mindful and the administrators are exceptionally talented to keep up that global level financially. Social:- The staff of the Madame Tussaut high appended socially with the individuals. As it is the most ideal vacation spot of the world. What's more, is profoundly famous on account of its 200 years of age wax stone carver heritage. It has each segment that helps in engaging the individuals at tremendous level. The social treatment of the individuals is finished with assistance of the web, utilizing of the social sites, interfacing with the individuals by and by. The group Madame tussaut comprises of 1300 workers and the administrators who are overseeing them to put forth a strong effort and with social obligation. Innovation:- with the difference in the time and innovation, the utilization of the headway of the innovation to make the spot an ideal intersection of the universes best things at one spot. To get the improvement the wax work of the stone workers the utilization of the most recent innovation gi

Blog Archive Beyond the MBA Classroom Ross Follies

Blog Archive Beyond the MBA Classroom Ross Follies When you select an MBA program, you are not just choosing your learning environment, but are also making a commitment to a community. Each Thursday, we offer a window into life “beyond the MBA classroom” at a top business school. Not to be missed, the Ross Follies is an entertaining evening of student-produced and -performed theatrical skits held at the Michigan Theatre during winter term. Attended by Ross students, faculty and staff, the show is a chance for first and second years who enjoy theater to show off some of their talentsâ€"anyone can participate in the production, even members of the faculty and administration. The 2010 show, entitled “The End of the Rossession,” was sponsored by Accenture and Baxter. This years show, Its Always Sunny in Follydellphia, marked the 25th anniversary of the production, and included 40 skits and videos about life as an MBA at the school. Inside jokes, spoofs on life at Ross and quality acting ensure the show is enjoyed year in and year out. For in-depth descriptions of social and community activities at Ross and 13 other top MBA programs, check out the mbaMission Insider’s Guides. Share ThisTweet Beyond the MBA Classroom University of Michigan (Ross) Blog Archive Beyond the MBA Classroom Ross Follies When you select an MBA program, you are not just choosing your learning environment, but are also making a commitment to a community. Each Thursday, we offer a window into life “beyond the MBA classroom” at a top business school. Not to be missed, the Ross Follies is an entertaining evening of student-produced and -performed theatrical skits held at the Michigan Theatre during winter term. Attended by students, faculty members and staff of the University of Michigans Ross School of Business, the show is a chance for first and second years to show off some of their talentsâ€"anyone can participate in the production, even members of the faculty and administration. The 2013 show, entitled “The Rosscars: A Night to Remember?,” marked the 27th anniversary of the production and included such sketches as “MBA Hoarders” and a business schoolâ€"inspired musical rendition of “I Don’t Want to Grow Up.” Follies themes from years past have included “Imported from Ann Arbor” and “It’s Always Funny in Follydelphia.” Inside jokes, spoofs on life at Ross and heartfelt acting ensure that the show is enjoyed year in and year out. For in-depth descriptions of social and community activities at Michigan Ross and other top MBA programs, check out the mbaMission Insider’s Guides. Share ThisTweet Beyond the MBA Classroom University of Michigan (Ross)

Conflict Management Skills Free Essay Example, 2250 words

As the paper outlines, conflict management skills include assertiveness, listening skills, empathy, and a win/win approach. In conflict management, assertiveness should not in any way be compared with aggressiveness. Assertiveness is the ability to express one s feelings and assert one s right in a way that is respectful of the feelings and rights of others. The reason why assertiveness may be equated with aggressiveness lies in the fact they are both direct ways of expressing one s needs. They involve people standing up for their rights. Still, assertiveness recognizes and respects the other person with whom one is involved in a conflict with. In such a case one often respects his/herself and assumes the best about the other person. The consequence of this is that they look for a win-win situation and thus reach a compromise. This is in total contrast with aggressiveness where disrespectful, manipulative, or abusive behavior is employed. In most cases, aggressiveness is retaliatory without taking into consideration the other person s point of view. Its goal does not lie in the effective resolution of a conflict rather in just the expression of emotions. We will write a custom essay sample on Conflict Management Skills or any topic specifically for you Only $17.96 $11.86/page As they talk no unrelated issues should be brought forth. Moreover, he should be able to repeat and clarify what he wants from the man. (Greenfield 1998) Again, the managers/employers or even fellow employees need to employ what is referred to as active listening skills. In active listening, the aim is to try and understand what the other person is saying. This involves paraphrasing what the other person is saying in order to communicate that one really understands what the other is saying.

Critical Analytical Essay Laurel Ulrich - 1626 Words

Critical Analytical Essay Assignment In 2007, Laurel Ulrich, wrote Well-Behaved Women Seldom Make History, from which there is an essay that speaks on history, and how women have been left out. She wrote this as a result of her newfound fame due to a phrase in her 1976 journal article; this phrase would ultimately give her 2007 article it’s name. In her essay, her goal is to write about the lack of women in history as a whole; she then illustrates the type of women who by a turn of fate make it into history. Her point being that on few occasions women are written in history books, and even when they are, they are not the women who lead ordinary lives; most of the history that include women is tied to some groundbreaking or exotic†¦show more content†¦Overall her main group of people that she is hoping her message will get to is the everyday woman of any age who is making her own history on a daily basis. She directly aims her focus to them in her closing when she writ es, â€Å" I applaud the fact that so many people -- students, teachers, quilters, nurses, newspaper columnists, old ladies in nursing homes, and mayors of western towns -- think they have the right to make history† (Ulrich 665). The only time she out right refers to women in the statement is â€Å"old ladies†, yet her other generalizations are all predominantly female based; the majority of teachers and nurses are women; in the USA, the western states tend to be more liberal so this is where one would expect to find female mayors. She writes this way to give a head nod to women who dare to live within the norm without, making male readers feel excluded. Throughout her writing in this portion, she uses a sincere and admiring tone, which gives the reader a deeper understanding of just how much she truly wants women to make their own history. Secondly, she is addressing males, not just any type of male, but the kind who feels that the only contribution women can make to everyday life does not extend past their front door. Men, who believe that the role of a woman is scripted and unchanging, and not worthy of making it into history books. Through drawingShow MoreRelatedOrganisational Theory230255 Words   |  922 PagesUniversity, UK This new textbook usefully situates organization theory within the scholarly debates on modernism and postmodernism, and provides an advanced introduction to the heterogeneous study of organizations, including chapters on phenomenology, critical theory and psychoanalysis. Like all good textbooks, the book is accessible, well researched and readers are encouraged to view chapters as a starting point for getting to grips with the field of organization theory. Dr Martin Brigham, Lancaster UniversityRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 PagesE SSAYS ON TWENTIETH-C ENTURY H ISTORY In the series Critical Perspectives on the Past, edited by Susan Porter Benson, Stephen Brier, and Roy Rosenzweig Also in this series: Paula Hamilton and Linda Shopes, eds., Oral History and Public Memories Tiffany Ruby Patterson, Zora Neale Hurston and a History of Southern Life Lisa M. Fine, The Story of Reo Joe: Work, Kin, and Community in Autotown, U.S.A. Van Gosse and Richard Moser, eds., The World the Sixties Made: Politics and CultureRead MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 Pagesglobal recession has brought to the forefront the challenges of working with and managing people during uncertain times. In short, today’s challenges bring opportunities for managers to use OB concepts. In this section, we review some of the most critical issues confronting managers for which OB offers solutions—or at least meaningful insights toward solutions. Responding to Economic Pressures When the U.S. economy plunged into a deep and prolonged recession in 2008, virtually all other large

Retail Review - 6683 Words

Chapter 1 ANSWERS TO DISCUSSION QUESTIONS AND PROBLEMS What is your favorite retailer? Why do you like this retailer? What would a competitive retailer have to do to get your patronage? Students may choose an example from a wide variety of retailers. Answers will likely range from national chains including but not limited to K-Mart, The Gap, Bloomingdales, McDonalds, The Sports Authority, Starbucks, JC Penney, to online retailers like Amazon.com and eBay to favorite local shops and hangouts. Whatever selection is made, ask students to concentrate on the specific aspects of retail strategy, such as: (1) intended target market of the retailer; (2) nature of merchandise and services and the specific consumer needs sought to be†¦show more content†¦This discussion will illustrate that intertype competition for 7-Eleven may come from a number of retailers offering similar merchandise through different formats, such as supermarkets, fast food restaurants or discount stores. How does Walmart contribute and detract from the communities in which it operates stores? Students may argue either in favor of or against the large discount stores, such as Wal-Mart. The arguments against may include: (1) smaller family-owned firms may not be able to compete on the basis of price with Wal-Mart and hence would have to close down, resulting in loss of entrepreneurial opportunities within the community; (2) the personal service of a Mom-and-Pop store is now replaced by an impersonal cash register clerk and very few employees offering information and service within the store; and, (3) over a period of time, there may be no competition for the larger store, which may begin to charge higher prices, from a monopoly position. On the other hand, the arguments in favor include: (1) greater product assortment and choice for the consumer at lower prices; (2) one-stop shopping convenience for the consumer, freeing up the consumers time for other productive and leisure activities; (3) immediate increase in employment at various levels of the local, large store organization; and, (4) greater opportunities at the supplyShow MoreRelatedLiterature Review-Fdi in Retail1349 Words   |  6 PagesRETAIL MARKETING PROJECT INTERIM REPORT LITERATURE REVIEW AN EMPIRICAL STUDY OF THE GROWTH PROSPECTS AND PROFITABILITY OF FDI IN RETAIL SEGMENTS OF INDIA Submitted to: Prof. Sapna Parashar Date: 23-07-2008 Submitted by: Arnab Sinha 071108 INDEX INDEX 2 CONCEPTUAL ANALYSIS 3 Summary of Retail Market in India and FDI in Indian Retail 3 Read MoreQuality Means Meeting Customers ( Agreed ) Requirements, Formal And Informal, At Lowest Cost1343 Words   |  6 Pagesrelationship-based marketing approach and its value for the functional elements of service quality, such as emotional intelligence. 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Journal Entry for Courier Business Operations-myassignmenthelp.com

Question: Write about theJournal Entry for Courier Business Operations. Answer: Importance of Information Communication Technology (ICT) for Courier Business Operations Brief about courier organization The courier companies have grown considerable with the help of technology and processing of the information. The alignment of the technology had ensured that the communication would be largely responsible for the development of improved activities (Vaishnavi Kuechler, 2015). The alignment of the activities had helped in listing the formation of the courier services for the alignment of the operations and forming effective carriage and delivery of the parcels to the customers. The courier services would require the use of the commercial papers and business documentation for completing their business operations. Currently most of the courier services have formed the feature of tracking the order via their mobile app or website. The feature is also based on the concept of communicating the transfer of information (Moshiri Cardon, 2014). The alignment of these functions in the services of the courier company had been possible with the help of the smart communication services. Impact of Communication in Courier Processes The smart communication would allow the courier services with the improved transfer of information within their organization (Avgerou Walsham, 2017). The use of multiple channel of communication would help the courier services for aligning their operations for the companys marketing services. The two way cycle for communication that allows both sending and receiving of information would help the business organization for overcoming their difference in functions. The smart functional operations had helped the management of the functions for customer management in the courier organization. The customer would require the information and successive management operations. The alignment of the functions had helped in listing the deployment of the operations and forming the development of the operations. The alignment of the operations had resulted in forming the development of the improved processing and operations for listing the management of the operations. The analysis had helped in f orming the supportive deployment of the improved functions in the organization (Vaishnavi Kuechler, 2015). The analysis of the operations had helped in forming the supportive deployment of the activities and formation of the operations. Customer Management in Courier Organization using Communication The feedbacks from the customers are also communicated with the help of the supportive and concise communication model (Kernbach, Eppler Bresciani, 2015). The alignment of the operations had helped in forming the deployment of the functions for listing the supportive and cohesive deployment of the activities. The analysis had also helped in considering the support and development of the operations for forming the improved function for the courier services. The misconceptions are also aligned with the management of the improved operations. The cultural trends for the communication are aligned for forming the casual communication in the organization. The evaluation of the operations had allowed the formation of the successive and influential development model. The effective communication also plays a significant role for the analysis of the improved opportunity for the growth of courier services (Avgerou Walsham, 2017). The professional action development had supported the alignment of the feedback cycle and evolving the interpersonal skills of the members. References Avgerou, C., Walsham, G. (Eds.). (2017).Information Technology in Context: Studies from the Perspective of Developing Countries: Studies from the Perspective of Developing Countries. Routledge. Kernbach, S., Eppler, M. J., Bresciani, S. (2015). The use of visualization in the communication of business strategies: An experimental evaluation.International Journal of Business Communication,52(2), 164-187. Moshiri, F., Cardon, P. (2014). The state of business communication classes: A national survey.Business and Professional Communication Quarterly,77(3), 312-329. Vaishnavi, V. K., Kuechler, W. (2015).Design science research methods and patterns: innovating information and communication technology. Crc Press.

To Grade Or Not To Grade, That Is The Problem Essays (1786 words)

To Grade or Not to Grade, That is the Problem - What's your GPA (Grade Point Average)? - Have you taken this course before? What did you get? In his essay The Farce Called "Grading", Arthur E. Lean questions the use of asking these kinds of questions. Grades have become part of our lives as students. People need a grading system and "seem to assume it to be necessary and intrinsic to the process of formal education"(Lean 131). He refers to the grade as "a symbol purporting to express a measurement of academic achievement-an evaluation of the quality and quantity of learning"(Lean 132). There are two main arguments Lean has suggested. First, there is an inconsistency from the graders. Second, he sees the grading system as being unfair and even harmful for students' attitudes toward education. He points out that grading system should be eliminated. To backup the fact that many people are challenging the necessity of the grading system, Lean provides two examples: "A sustained effort should be made to throw out false inducements to learning. In one way or another most of these refer to our obsession with grades?. As a system for evaluating attainment of broad educational aims, it remains a failure. Few teachers have any systematic idea of how to grade fairly. Grading is also the chief villain behind the scandal of college cheating," said Louis T. Benezet (Lean 130). "I have long ago reached the conclusion that the marking system itself is damaging in its impact on the education of our children and youth, and that it should go the way of the hickory stick and dunce caps. It should be abandoned at all levels of education," said Ernest O. Melby (Lean 130). I agree with Lean to some extent that there are some inconsistencies from the graders and perhaps some unfairness occurred to many students. On the other hand, I am not sure that the system is totally harmful for students' attitudes toward education. Also, given the fact that the grading system is a very useful instrument for both motivating and measuring students' academic abilities, the system is still essential to be kept. There is an inconsistency between markers for grading term papers or open questions that I agree with Lean. On his example of several teachers marking the same paper, "invariably the assigned grades on the same theme ranged all the way from A (excellent) to E (failure)" (Lean 132). Although many professors might say that point of view would not be graded while they try not to be biasing, there is no guarantee that a professor would not give a lower mark to a paper because s/he may disagree with some parts of the essay. As a former English class student in grade 12, I notice that my teacher tended to be prejudicing on non-native English writers' papers. The reason I said that was because there is a big grade difference if our papers were marked by another who had not met the writers before. A professional marker who was hired by the English department graded one of our term papers every term. Generally, the non-native English writers received significantly higher marks than th! ey do when our class teacher is marking. The average differential marks for non-native English are about ten percent. As for native English writer, the differential marks are not very much. It is true that the grading system can hardly be absolutely fair. Actually, "most teachers try to be fair and accurate in their estimate" (Lean 133). One teacher who grades a work accurately doesn't suggest that the other teachers would do the same. However Lean claims that "all the time they know--at least, those who are honest with themselves know-that they are attempting the impossible. No self-respecting teacher ever rests peacefully the night after turning in a set of grades, for he knows that the "system" has made a charlatan of him and he goes to bed and hating himself for it" (Lean 133). I don't agree with the way Lean is questioning the teachers since their role is to act as a "judge" on student's work. There is a difference between being unfair and conforming with the system. A teacher who gives the best suitable grade to an assignment is being fair. What Lean suggests is that teachers do not attempt to change the grading system. Lean is being unfair to the teachers! in this way because a teacher's

Controversial Supreme Court Case Roper V. Simmons Essay Example

Controversial Supreme Court Case Roper V. Simmons Essay Example Controversial Supreme Court Case Roper V. Simmons Paper Controversial Supreme Court Case Roper V. Simmons Paper Essay Topic: Controversial The Death Penalty is a controversial topic on its own. However, if you add the possibility of a minor receiving the death penalty it gets even more interesting. The Supreme Court case of Roper v. Simmons was a perfect example of that. Roper v. Simmons presented the Supreme Court with two questions: 1) whether or not the execution of those who were sixteen or seventeen at the time of a crime is cruel and unusual punished and 2) does is violate the Eighth and Fourteenth Amendment. The main audience for this particular case is the general American population, and specifically affects the juvenile population. Christopher Simmons, seven months shy of his 18th birthday, planned and implemented the murder of an innocent woman. Descriptions of the murder are thoroughly chilling. Reports exposed that Simmons and an accomplice bound the woman in tape and dropped her off a bridge, drowning her in the waters below. Simmons later confessed to the crime and even participated in a videotaped reenactment of it. If he had been an adult at the time of the murder, Simmons’ case would not raise any constitutional questions. But due to his age, the issue before the court was whether the Eighth and Fourteenth Amendments allowed the United States to â€Å"execute a juvenile offender who was older then 15 but younger than 18 when he committed a capital crime. † Justice Kennedy affirmed the previous ruling in the Missouri Supreme Court. As a result, Simmons could not be considered for the death penalty due to his age, and his sentence remained at life in prison without parole. Justice Kennedy went on to say, â€Å"it is the court’s reasoning that makes this case controversial, due to evolving standards of decency† (ROPER v. SIMMONS, (03-633) 543 U. S. 551 2005) since the ruling in Stanford v. Kentucky (1989), the Court has grounds to rule against the juvenile death penalty. In the Stanford ruling, the Court held that juveniles under the age of 15 could not be executed, â€Å"due to views that have been expressed by respected professional organizations, and leading members of the Western European community. † (STANFORD v. KENTUCKY, 492 U. S. 361 1989) The Court later ruled in Atkins v. Virginia (2002) that, â€Å"mentally retarded persons were exempt from the death penalty as well, a further sign of society’s changing standards. † (ATKINS v. VIRGINIA, 536 U. S. 320 2002) The decision in Atkins explained that due to their impairments, â€Å"it is highly unlikely that such offenders could ever deserve capital punishment. † (ATKINS v. VIRGINIA, 536 U. S. 320 2002) The reasoning in Atkins is applied to the Simmons decision. Kennedy argues that because individuals under 18 are categorically less culpable than the average criminal, they should not deserve the death penalty. Kennedy adds that there are three differences between juveniles under 18 and adult offenders. First, â€Å"juveniles often lack the maturity found in adults, a trait that is understandable among the young and adolescents are overrepresented statistically in virtually every category of reckless behavior. † (ROPER v. SIMMONS, (03-633) 543 U. S. 551 2005) The second difference is, â€Å"that they are more vulnerable to negative influences or outside pressures and this could lead to deviant behavior. † (ROPER v. SIMMONS, (03-633) 543 U. S. 51 2005) Lastly, Kennedy asserts that â€Å"the character of a juvenile is not as well formed as an adult and that personality traits in adolescents are transitory. † (ROPER v. SIMMONS, (03-633) 543 U. S. 551 2005) Moreover, because of the comparative immaturity and irresponsibility of such people, Kennedy logically notes that nearly every state bars people under 18 from voting, serving on juries or marrying without parental consen t. If this is the case, they should also be exempt from the death penalty, since juveniles have a greater claim than adults to be forgiven of circumstances that can lead to crime and deviant behavior. In addition, the defense introduced psychological and neurological evidence showing that adolescents, including sixteen- and seventeen-year-olds, lack sufficient brain and behavioral development to possess the requisite culpability. Though the Court recognized that juveniles are less experienced, educated, and intelligent than adults in Thompson, the Roper Court is, â€Å"unlikely to find the deficiencies of juveniles as great as those of the mentally retarded. † (THOMPSON v. OKLAHOMA, 487 U. S. 15 1988) Furthermore, Stanford’s explicit disapproval of scientific proof suggesting that juveniles are less culpable indicates that the Court is likely to find retribution can be sufficiently served. Finally, â€Å"juveniles will likely be found to be suitably deterred by the threat of the death penalty, especially since the same cognitive and behavioral abilities at issue in Stanford are under consideration in Roper. † (ATKINS v. VIRGINIA, 536 U. S. at 320. Pp. 5-17) Ju stice Stevens agreed with the majority pinion, but felt compelled to note that because our understanding of the Constitution does change from time to time, the Court could rightly examine the change in standards to interpret the Eighth Amendment. Yet Justices O’Connor and Scalia felt that there were obvious problems with the Court’s blanket ruling. They were especially concerned that the Court felt a â€Å"national consensus† against the juvenile death penalty existed. A large number of the American population are anti death penalty and even more passionate against it when it comes to juveniles facing this sentence. According to Justice Kennedy, 30 states now prohibit the juvenile death penalty – 12 that have eliminated capital punishment altogether and 18 that exclude juveniles from its reach. Yet Justice Scalia blasts this argument noting, â€Å"that none of the Court’s previous cases that dealt with alleged constitutional limitation upon the death penalty has counted states that have eliminated the death penalty entirely. † (ROPER v. SIMMONS, (03-633) 543 U. S. 51 2005) Justice O’Connor adds that the â€Å"halting pace of change† in this situation is far different from the â€Å"extraordinary wave of legislative action† that preceded the court’s ruling in Atkins. This gives the dissenters â€Å"reason to pause,† because the national sentiment does not seem as concrete as Justice Kennedy asserts. However, the 5-4 Supreme Court decision in Roper v. Simmons now prevents anyone under the age of 18 from being executed. The dissenting opinions also focused on the Court’s reasoning that juveniles are â€Å"categorically less culpable than the average criminal. Both Justices disagree with this reasoning, and Justice O’Connor points out that though a 17 year old murderer is normally less responsible than an adult, does not mean he could be sufficiently culpable to merit the death penalty. O’Connor points out that Simmons bragged he could â€Å"get away with murder† because of his age. Showing a sign that he was not deterred by the idea of capital punishment. The fact that every detail was planned in advance explains how Simmons possesses a consciousness materially more depraved than that of the average murderer. Justice Scalia cites an amicus brief by the American Psychological Association, which argued, â€Å"Adolescents possessed effective skills in reasoning about moral dilemmas and understanding social rules and laws†¦ and could make decisions like having an abortion without parental approval. † (APA 2004) Surely, if juveniles are mature enough to decide on an abortion, they can be mature enough to commit murder. Furthermore, Scalia discussed the amici briefs describe, â€Å"Additional examples of murders committed by individuals under 18 that involve truly monstrous acts. (APA 2004) While juvenile executions are rare, Justices O’Connor and Scalia believe that it was a mistake to ban them completely. In their mind, not only are some adolescents capable of heinous acts, they should be punished accordingly. References American Psychological Association. Roper. D. P. v. Simmons, C. (2004). Brief from the Psychological Association, Missouri Psychological Association. as Amici Curiae supporting respondent July 2004. Retrieved May 20, 2011 from apa. org/about/offices/ogc/amicus/roper. pdf ATKINS v. VIRGINIA, 536 U. S. 320 (2002) Retrieved May 20, 2011 from FindLaw: http://caselaw. findlaw. com/va-supreme-court/1427407. html ROPER v. SIMMONS, (03-633) 543 U. S. 551 (2005) 112 S. W. 3d 397, affirmed Retrieved May 20, 2011 from law. cornell. edu/supct/html/03-633. ZD1. html STANFORD v. KENTUCKY, 492 U. S. 361 (1989) Retrieved May 20, 2011 from FindLaw: http://laws. findlaw. com/us/492/361. html THOMPSON v. OKLAHOMA, 487 U. S. 815 (1988) Retrieved May 20, 2011 from FindLaw: http://laws. findlaw. com/us/487/815. html

Human Services and its Concern with Human Care Article

Human Services and its Concern with Human Care - Article Example Necessarily this approaches yield the basis for the four-category model theory in order to categorize the human service organizations. The uniqueness of this model lies in the fact that it makes a high contribution to the societal wellbeing that is based on the conjunction of the needs and the recipients. Also only three of the four approaches can make the definition of human services. These approaches, the differentiated approaches, the universal basic, the universal optimal approaches to define the human services and their needs and the characteristics prove their efficacy. In the changing context of a Post modern era, as the concepts of basic have been interpreted from different points of view, the two basic welfare approaches have to define the grounds basic human needs. Necessarily these approaches result into the concepts of â€Å"quality of life†, â€Å"human rights†, â€Å"social welfare†. But at the same time the universal optimal approaches are to prepa re congenial criteria for the concept of human services. These approaches are outlined in such a way that they are ordained to include all of the services that are offered in a modern state. One of the weak points of these approaches is that they often ignore the concept of Human services as social services that are designed to meet human needs. The concept of care is often confronted with the policies that are directly or indirectly related to the cultural factors and issues regarding age, sex and gender. Also these issues are related to the structure of the various institutions of human society. These factors issues of culture and society are interrelated with each other in such a way that any adverse effect on one of them affects others in a difficult way.

Tourism in Switzerland Dissertation Example | Topics and Well Written Essays - 2750 words

Tourism in Switzerland - Dissertation Example It is nearly incontestable that people across the world always seek to have new experiences and learn new things; tourism usually provides the best opportunity to enable people achieve this end. Its tourism infrastructure is highly developed, particularly in the cities and mountainous regions. Tourists are attracted to Switzerland’s landscapes and Alpine climate. Also, being one of the great and diverse commercial hubs in the world, tourists find Switzerland a preferable destination Euromonitor International (2011). Tourism plays a very crucial role in Switzerland’s economy accounting to more than 4% of its Gross Domestic Product (GDP) OECD (2011). Besides, it plays a very crucial role in creating employment opportunities especially in the rural areas. Just like in most countries across the world, tourism in Switzerland is impacted by external environmental factors namely political, economic, socio- cultural, and technological among others. Currency fluctuation is a maj or economic factor that greatly impacts on tourism in most countries across the world and Switzerland is no exception. According to O’Sullivan and Schifrin (2003), currency fluctuations refer to a tendency of national currencies to change relative to other national currencies at a given period of time. Currency fluctuations can be attributed to the following factors; political and social stability, country’s economic strength, increased of reduced demand for a certain currency, unemployment rates, and country’s interest rates among others. ... activities of individual or group of individuals travelling to destinations and staying in places that are away from their usual environment for a certain period of time for business, leisure and other purposes. From the definition, it is clear that currency fluctuation in Switzerland not only affects the international tourists but also the local tourists Creel (2007). When the Swiss Franc currency is weak, more tourists are encouraged to visit Switzerland as they will be able to get more Francs for their money. On the other hand, when the Swiss franc is strong, tourists are less likely to visit Switzerland as they will get less Swiss francs for their money Swiss Federal Statistical Office (2011). Tourism is very important in the Switzerland economy. This argument is proved by the efforts that the Switzerland National Bank put in 2010 and 2011 in order to prevent further strengthening of the franc especially against the euro which was impacting negatively on the country’s tour ism sector. Also, over the years, tourism sector has proved to be highly sensitive in regards to prices Luzzi and Yves (2003). Therefore, there is need for Switzerland tourist destinations especially the Swiss Alps to be in a better position to compete with other destinations such as those in France, Italy, Germany, and Austria Ewing (2010). The aforementioned countries offer plenty of hiking and skiing opportunities and mountains that also form important features of Switzerland tourists’ destinations. Ewing (2010) further argues that these countries belong to EU and use euro as their currency and most tourists who visit Switzerland come from these regions. Therefore, it is important to pay adequate attention to the fluctuation of Swiss currency in order to avoid losing Swiss- destined

School Inspections Improve School Quality Education Essay

School Inspections Improve School Quality Education Essay Introduction This critical appraisal of a research article entitled Do school inspections improve school quality? Ofsted inspections and school examination results in the UK looks at the research methodology, style and approach adopted by the writer, Leslie Rosenthal. The article has been chosen as it discusses whether the inspection process, that has been designed to improve standards in schools, actually make exam results worse, in particularly in the year during inspection. If the researchers theory is found to be correct, this would lead to questions about the effectiveness, and value for money of the inspection process. The objectives for carrying out a critical appraisal of this piece of research are to identify the research approach that has been adopted the research style that has been used the intended research population how information will be gained from the research population the research instruments used any other considerations such as validity, reliability and credibility Each of the objectives will be discussed in turn, making explicit reference to the research article and current research methods literature. A summary of findings will be presented at the end of the assignment. Background Leslie Rosenthal (2004) states that Improving the quality of state-funded secondary school education remains a major explicit policy aim in the UK and is the central means by which state-provided education in the UK is now regulated, though a system of inspections carried out by the Office of Standards in Education (Ofsted), set up in 1992. Research has been conducted which looks at the exam results of state-funded ,non-selective English secondary schools that had been inspected during the year of the exams. Rosenthal, L. (2004) describes the research as empirical research several times throughout the text. The data used for the research has come from publicly available material based on the exam success of 15-16 year old students in state-funded school. This measure of performance, from secondary school performance tables, is used to test the proposition that in the year of an Ofsted inspection, the measure of the quality of the school changes. Empirical research is described as research of any phenomenon that results in outwardly measurable criteria, or can be verified by observation or used to derive a particular interpretation, (Opie, C. 2006). Empirical research lends itself to quantitative approaches in educational research in order to lead to generalisability. This means that the research findings can be applied to other settings than where they where originally founded in order to show that the statement is true (CEM, 2009).This could be important to empirical or experimental research where the research design may not be ethical or practical in the required setting, but the results could be compared from another setting. Empirical research is described by Verma and Mallick (2004) as the starting point to a research problem, with a view to explaining important factors or what happened after the research has been carried out. This implies that the research has been carried out with an open mind and results should not b e corrupt or biased. Rosenthal carried out empirical research using data from the year previous to, and post Ofsted inspection to confirm the validity and generalisability of the results obtained (these terms will be discussed in more detail under objective 6). The purpose of this is to show that there exists a small negative effect on exam results during the year that Ofsted inspects a school, even though the general philosophy of the agencys approach is described by its own motto as Improvement through Inspection, and one of their four objectives is to raise standards of achievement by students in exams (Ofsted, 1995). Objective 1 Identify the research approach that has been adopted The overall approach to the research that was carried out by Rosenthal was a quantitative approach. Bryman, (2008) describes quantitative research as deductive and testing theory rather than being inductive or generating theory as with qualitative analysis. The theoretical and conceptual structure of the research is determined before testing it through empirical observation. Quantitative research is not merely number crunching but is the use of theory to deduce a hypothesis. Primary or secondary information is then gathered to test the hypothesis. Primary information research involves gathering new data by means of written questionnaire, survey, or face to face and telephone interviews. However, Rosenthal used secondary information, which is research or information that has already been collected by somebody else, in this case, Government officials collecting data about schools to measure attainment and performance. To carry out quantitative research, any information, whether from primary or secondary sources, needs to be processed in some way in order to quantify it. Rosenthal has used statistical measures to analyse the secondary data and show the effects of Ofsted inspections in school quality. Opie, (2006) describes quantitative research as being objective and positivistic as opposed to subjective and anti-positivistic. Objectivity can be defined as unbiased and open-minded, and that only one interpretation or meaning can be drawn from the data, where as a subjective point of view is regarded as belonging to an individual as a result of their own consciousness or thought. Subjectivity is not based on facts that can be demonstrated or observed, but could in fact be interpreted in different ways. This piece of research has been based on facts from secondary information, and independent variables that could have a positive or negative effect on results have been tested to ensure that the results are unbiased and can not be interpreted in different ways therefore demonstrating the quantitative nature of the research. Objective 2 Identify the research style that has been used The style of research that has been adopted by the researcher is Evaluation Research. According to Burton Bartlett (2005), evaluation research is used to assess the effectiveness of specific projects to see if the original aims have been met. Rosenthal states that the objective of the research is to investigate the direct influence of Ofsted inspections on exam performance of inspected schools for the year of the inspection, as one of the four objectives for inspection is to raise the standards of achievement by students (in exams). In other words, the research has been carried out to evaluate how effective the inspection process has been at raising student achievement in exams at GCSE level. Evaluation research is often funded by government in order to evaluate the effectiveness of policies or procedures, and can be broken down into formative and summative evaluation. According to Trochim and Donnelly (2007) formative evaluation research is carried out during a program or activity in order to form the direction or strengthen the outcomes of the activity. The formative research is used as a method of improving the quality of an activity by looking at the needs, conceptualisation, implementation and processes of the activity. Summative evaluation research looks to summarise the activity in terms of meeting objectives, cost-analysis and impact. The research may be conducted to improve performance or processes if the activity is to be repeated, or to carry out secondary analysis, which re-examines existing data to answer new questions that may have arisen from the activity. Rosenthals research is summative as it is not intended to improve the processes of inspection, but to summarise whether or not the inspection has met its own objectives of raising standards of achievement in exams. Objective 3 Identify the intended research population The indented research population is clearly stated by Rosenthal, in section 4 of the report as state-funded, non-selective English secondary schools that serve students up to 16 years. State-funded schools that are selective on the basis of religion (voluntary aided, voluntary assisted and special agreement schools) and/or on the basis of academic ability (grammar and secondary modern, and selective grant maintained schools) have been excluded from the study. Only those schools that were inspected under Section 10 of the 1992 Education (Schools) Act were included in the study and not those classed as failing or having serious weaknesses. Data was gathered from approximately 2,300 schools inspected during the years 1993/4 to 1997/8 with some 2,700 Ofsted inspections taking place. Under Section 10 of the 1992 Educations (Schools) Act, schools were to be inspected at least once in every four year cycle; therefore around one quarter of the 2,300 schools would be inspected each year, duri ng the four year research period. The exact figures have been shown in table form in section 4 (Data and method) by Rosenthal. Objective 4 Identify how information will be gained from the research population The information needed to carry out the empirical research was, and still is, freely available in the public domain for use by Rosenthal. Rosenthal references the web address for Secondary School Performance Tables (or Achievement and Attainment Tables as they are now called) and these tables are published annually on the Department for Children, Schools and Families website (http://www.dcsf.gov.uk/performancetables/) and in national newspapers. Information contained in these performance tables includes the official measures of exam success of 15-16 year old students at GCSE (General Certificate of Secondary Education) level or equivalent. The data collected focuses specifically on the number of GCSE passes at grades A* C in each school year of the research period 1993/4 to 1997/8. Objective 5 Identify the research instruments used Secondary data analysis has been carried out by Rosenthal. As discussed in objective one, secondary data is information that has been gathered previously by another person for some purpose, rather than information which is being gathered for the first time as with primary data. The data that Rosenthal used was gathered by the Department for Education and Skills (DfES), and published in the annual league tables that shows the performance of a school in terms of attainment and achievement, pupil attendance and proportion of students with Special Education Needs (SEN) [DCSF accessed on 4th March 10]. Objective 6 Identify any other considerations such as validity, reliability and credibility Summary of findings

Making High Fructose Corn Syrup is an Unnecessary Process :: Artificial Sweetener HFCS Food

An Unnecessary Process: Making High Fructose Corn Syrup The process of making High Fructose Corn Syrup is a long and complicated one. It was first discovered in 1900’s. High Fructose Con Syrup has been used as an artificial sweetener for decades. It involves the change of sucrose sugar into fructose sugar. It is a complicated process involving many changes on the molecular level. It also needs specific temperature and pH changes throughout the process to insure that the chemical changes and the enzymes all function properly. If the enzymes and chemical reactions don’t all work properly, the sucrose won’t change properly into fructose and the outcome will not be High Fructose Corn Syrup. The specific change from sucrose sugar into fructose sugar is vital so the process for changing it must be accurate. The fructose sugar is sweeter than the table sugar or sucrose sugar, which is why the fructose sugar is used instead of the sucrose sugar. This extra sweetness makes it favorable for commercial uses. The other factor mak ing both useful and favorable for commercial businesses to use it is its low cost. High Fructose Corn Syrup is cheaper to make and therefore is sold cheaper than regular table or cane sugar. Many commercial food-processing businesses are using High Fructose Corn Syrup because of this meaning and therefore making High Fructose Corn Syrup a common ingredient in many food items. The process of creating High Fructose Corn Syrup started in the 1800’s. Food industries have known about using microorganisms to produce new foods and increase the shelf lives of foods. In the corn industry, wet millers have used the process of isomerization, or converting D-glucose to D-fructose. The process of isomerization used to be done by treating glucose with alkaline catalyst at a high pH. This technique was unsuccessful because the conversion created large amounts of by-products, which tended to create a dark color and also develop off-flavors. Despite these side effects, isomerization was continually used with most of the research being done in carbohydrates. This research led to the discovery in the 1950’s that showed that when given right enzyme, the monosaccharide outside the cell the cell would undergo ketolisomerization. This enzyme discovered was xylose isomerase. This discovery was made by biological and medical scientists. More research then worked on how to change the molecular structure of glucose molecules with 5 carbons to fructose molecules with 6 carbons. An enzyme prepared from pseudomonas hydrophilia provided this structure change creating D-fructose.

Bosch company part-A project report Essay

1.1 Autumobile industry The automotive industry designs, develops, manufactures, markets and sells the world motor vehicles. In 2008, more than 70 million motor vehicles, including cars and commercial vehicles were produced worldwide. In 2007, a total of 71.9 million new automobile were sold worldwide. Around the word, there were about 806 million cars and light trucks on the road in 2007: the burn over 260 billion gallons of gasoline and diesel fuel yearly. The numbers are increasing rapidly especially in India and china. 1.2 INDIA An embryonic automotive industry started in India in the 1940s. However for the next 50 years the growth of the industry was hobbled by the socialist policies and the bureaucratic hurdles of the license. Following, the economic liberalization in India from 1991 and the gradual easing of restrictions on industry, India has seen dynamic 17% annual growth in automobile production and 30% annual growth in export of automotive components and automobiles. India produces around 2 million automobiles currently. Total turnover of the Indian automobile industry is expected to grow from USF 34 billion in 2006 to 122 billion in 2016. Tata Motors has launched Tata Nano, the cheapest car in d world at USD 2200. Indian automotive industry is contributing a significant portion to overall Indians GDP. This sector is growing and promising a lucrative future. Automotive sector also provides wide business and employment opportunities. With the liberalization of economy, the decades old monopolistic environment of the Indian automotive industry where only a handful of vehicle models were available with a long waiting list, gradually gave way to a highly competitive, complex and rapidly changing market which was not limited to domestic market alone. Today the number of vehicle models available are more than hundred and not a month goes without offerings of newer and more advanced mode. Ironically for the Indian automotive industry, the cost of technology development has increased manifold and increasing product cost has put a squeeze on profit margin affecting their ability to outsource expensive technologies. Moreover, the technologies are not so easily available from outside .Instead of giving a license or setting up joint ventures with an industry, many intentionally renowned automobile manufacturers have started production in India to take advantage of grate commercial opportunities Indian market offer. Even in the existing joint venture, the control has slowing moved into hands of MNCs. Indian automotive industry urgently needs technologies to produce fuel efficient, environmental friendly, lighter, safer and cost competitive engines, and vehicles. Advanced material and manufacturing techniques, technologies for using alternative fuels, emission abatement, fuel economy improvement, safety enhancement, engine management systems, and embedded vehicle control system are some of the areas where we must focus our efforts. 1.3 AT PRESENT, INDIA IS THE WORLD’S †¢Largest tractor and three wheel vehicle producer †¢Second largest two wheel vehicle producer †¢Fourth largest commercial vehicle producer †¢Eleventh largest passenger car producer. CHAPTER- 2 COMPANY PROFILE 2.1 BACKGROUND AND INCEPTION OF THE COMPANY BOSCH Group founded in 1886 in Germany as a workshop for precision Mechanics and Electrical engineering by Robert BOSCH Group. The BOSCH Group today is the largest automotive technology supplier in the world with a global group turnover of 47.3 billion Euros in the automotive technology, industrial technology, consumer goods and buildings technology in the fiscal 2010. Robert BOSCH Group GmbH is a widely known company the world over, with presence across six continents. It has more than 300 subsidiaries and regional companies in over 60 countries. If its sale and service partners are included, then Bosch is represented in roughly 150 countries. Bosch operates 260 manufacturing locations worldwide of these 200 are located outside Germany in Europe, North and South America, Asia, and Australia. The company employs more than 283,500 associates worldwide. The name Bosch is synonymous with innovation in automotive technology, industrial technology and consumer goods and building technology. The company is not just famous for automotive technology products like Gasoline, Chassis systems and Car electronics, it is also a pioneer in the areas of automation technology, metal technology, packaging technology, power tools, heating technology, house hold appliances, car multimedia systems and security systems. In 2010, BOSCH Group filed 3800 patent applications across the globe. The special ownership structure of the BOSCH Group guarantees financial independence and entrepreneurial freedom of the Bosch group, making it possible for the company to plan over the long–term and to undertake significant up front investments in the safeguarding of its future. 92% of the shares capital of Robert Bosch GmbH is held by Robert Bosch sifting GmbH, the charitable foundation. The slogan â€Å"Invented for Life† is part of its long tradition, through which it communicates the Group’s core competencies and vision, that includes technological leadership, modernity, dynamics, and quality and customer orientation. 2.2 ABOUT BOSCH LIMITED Bosch has been present in India for more than 80 years –first via representative office in Calcutta since 1992, and then from 1951 via its subsidiary Bosch Limited (formerly Motor Industries Company Limited) Bosch Limited (then MICO) began operations with a two man team in Chennai; its activities were importing and marketing BOSCH Group automotive products. Soon after the company set up a manufacturing plant for sparkplugs and fuel injection equipment for diesel engines in Bangalore. Bosch Limited today is the country’s largest auto component manufacturer and also one of the largest Indo-German companies in India. The BOSCH Group holds close to 71.18% stake in Bosch Limited. The company is headquartered in Bangalore with manufacturing facilities in Bangalore, Nasik, Naganathapura, Jaipur and recently-opened facility in Goa. The plants are TS 16949 and ISO 14004 Certified. Bosch Limited has its presence across automotive technology, industrial technology and consumer goods and building technology, with strength of over 11,700 associates. The company recorded a turnover of Rs. 6630 crores in 2010. The company has excellent R&D and manufacturing capabilities and a strong customer base. Its market leadership is testimony to the high quality and technology of its products. It also has a strong presence in the Indian automotive services sector. Bosch’s service network spans across 1,000 towns and cities with 5000 sales outlets and over 4,000 authorized representatives who ensure widespread availability of both products and services. Bosch Ltd: – Bosch is also represented by five other group companies in India. 1.Robert Bosch Engineering and Business Solutions Ltd: – Robert Bosch Engineering and Business Solutions Ltd., a 100% subsidiary of Robert Bosch GmbH, which is present in India since 1998, has emerged as one of the largest Bosch development centres outside Germany. It provides end to end engineering and technology solutions for all the business sectors of automotive technology, industrial technology, consumer goods and building technology. 2.Bosch Rexroth India Ltd: – Bosch Rexroth India Ltd., established in 1974 in India, serves customers through its manufacturing facilities and service centres in Ahmadabad and Bangalore. 3.Bosch Chassis Systems India Ltd: – Bosch Chassis Systems India Ltd., established in 1982 as Kalyani Brakes Limited in India, is amongst the leading manufactur ¬ers of brakes in the country. It currently manufactures a range of Hydraulic Brake Systems meeting the stringent quality norms of many leading Indian and international vehicle manufacturers. 4.Bosch Automotive Electronics India Private Ltd: – Bosch Automotive Electronics India Private Ltd. is a 100% subsidiary of Bosch Group and is engaged in the manufacture and sale of electronic devices and electronic control units. The Company is based at Naganathapura in Bangalore. 5.Bosch Electrical Drives India Private Ltd: – Bosch Electrical Drives India Private Ltd. is a joint venture company. It drives for various automotive applications such as window lift drive, wiper system, engine cooling fans etc. Robert Bosch Worldwide The Bosch Group is one of the world’s biggest private industrial corporations. Headquartered in Stuttgart, Germany, the Bosch Group has some 280,000 Executives worldwide, and generated annual sales revenue of 38.2 billion Euros in 2009. There are about 300 subsidiary and regional companies around the world. History of Bosch †¢1886 Opening of Workshop for Precision Mechanics and Electrical Engineering in Stuttgart on 15 November †¢1887 First low-voltage magneto from Bosch for stationary petrol engines †¢1897 First low-voltage magneto ignition for motor vehicle internal combustion engines †¢1901 First plant in Stuttgart †¢1902 First commercially viable high-voltage spark plug †¢1906 Production of 100,000th magneto ignition †¢1906 Introduction of eight-hour working day †¢1910 Opening of plant in Stuttgart-Feuerbach †¢1913 Start of production of headlights †¢1918 American assets seized; later become American Bosch Magneto †¢1926 Start of production of windscreen wipers †¢1927 First diesel fuel injection pump †¢1929 First TV Set from Fernseh AG division †¢1932 Formation of Junkers & Co. †¢1932 First power drill from Bosch †¢1932 First Blaupunkt car audio †¢1936 First diesel fuel injection pump for passenger cars, such as the Mercedes-Benz 260D †¢1942 Death of the company founder Robert Bosch on 12 March †¢1962 Worcester Bosch Group opens in England †¢1964 Robert Bosch Foundation †¢1970 Company headquarter moves to Gerlingen †¢1976 First oxygen sensors †¢1978 Worldwide first Anti-lock Braking System (ABS) †¢1979 First electronic engine management system (Motronic) †¢1982 Company acquires photographic equipment division from Braun AG †¢1986 Traction control system (TCS) on the market †¢1995 Acquisition of Atco-Qualcast Ltd †¢1995 First Electronic Stability Control – Electronic Stability Program (ESP ®) †¢1997 Common rail diesel fuel injection †¢2000 DI-Motronic gasoline direct injection system †¢2003 Acquisition of Buderus AG †¢2003 Digital car radio with MP3 drive and digital recorder (Blaupunkt) †¢2003 The formation of the Robert Bosch Tool Corporation and acquisition of S-B Power Tool Corporation and Vermont American Corporation including the brand names for Bosch Power Tools, Skill Power Tools, Dremel, Vermont-American, Primark brands, and Gilmours †¢2004 Third-generation common rail diesel injection for cars, with piezo injectors †¢2004 Bosch opens new Technology Center in Abstatt †¢2006 Bosch acquires Telex Communications, a maker of hearing aids, headsets and audio equipment, and partners with Daewoo to build Bosch refrigerators in Mexico †¢2007 The Bosch Communications Systems business unit is created to manage the brands and products of former Telex Communications †¢2008 Tata Nano, the $2,500 People’s Car powered by Bosch-designed engine is unveiled at Auto Expo in New Delhi. Bosch plans to acquire majority stake in Ersol photovoltaic’s. †¢2009 Bosch acquires LR Nelson, a maker of lawn and garden products, including ponds, and merges the Gilmour’s and Nelson brands into Bosch – Garden and Watering. †¢2009 Manufacture of Electronic Control Unit and Anti lock Brake System. †¢2010 Bosch started production of predictive emergency braking system, which alert of emergencies & automatically applies brakes if needed †¢2010 Launch of A4000 pump meeting BS3 norms of commercial vehicles in India 2.3 NATURE OF BUSINESS CARRIED Automotive Technology Business divisions: Diesel and Gasoline Fuel Injection Systems, Car Multimedia Systems, Auto Electricals and Accessories, Starters and Generators, Energy and Body Systems. Industrial Technology Business divisions: Packaging Machines, Special Purpose Machines, Solar Energy Consumer Goods and Building Technology Business divisions: Power Tools, Security Systems 2.4 BOSCH VISION Creating Value – Sharing Values As a leading technology and services company, we take advantage of Bosch global opportunities for a strong and meaningful development. Bosch ambition is to enhance the quality of life with solutions that are both innovative and beneficial. We focus on Bosch core competencies in automotive and industrial technologies as well as in products and services for professional and private use. We strive for sustained economic success and a leading market position in all that we do. Entrepreneurial freedom and financial independence allow Bosch actions to be guided by a long-term perspective. In the spirit of Bosch founder, we particularly demonstrate social and environmental responsibility – wherever we do business. Bosch customers choose us for Bosch innovative strength and efficiency, for Bosch reliability and quality of work. Bosch organizational structures, processes, and leadership tools are clear and effective, and support the requirements of Bosch various businesses. We act according to common principles. We are strongly determined to jointly achieve the goals we have agreed upon. As associates worldwide, we feel a special bond in the values we live by – day for day. The diversity of Bosch cultures is a source of additional strength. We experience Bosch task as challenging, we are dedicated to our work, and we are proud to be part of Bosch. 2.4.1 BOSCH MISSION BeQIK – Be Better, Be Bosch – Profit secures our growth †¢Quality †¢Innovation †¢Customer Orientation BeQIK gives us the bearing for our actions. Our objective is to continuously improve all our internal processes – so that growth and economic success can be secured in the long term. BeQIK †¢Quality is our most valued asset †¢Innovation today ensures businesses tomorrow †¢Customer orientation inspires customers and associates BeBetter †¢We want continuous improvement †¢We want to be better than our competitors BeBosch †¢We offer outstanding products and services worldwide †¢We keep our promises 2.4.2 QUALITY POLICY †¢We strive to exceed the expectations of our customers by offering products and services of high quality standards. †¢Quality encompasses our assets throughout their life cycle, and our initiatives towards environmental protection and safety. †¢We effectively deploy methods and told to provide cost effective solutions to meet our quality objectives. †¢We involve our business partners in our endeavor towards improvements across the supply chain. Quality Principles †¢Our goal is to fully satisfy our customer’s expectations through our quality of our products and services. †¢Quality and quality improvements is every associate’s responsibility and ultimate goal from our board of directors to their apprentices. †¢Our directives, processes, systems and goals are based on requirements from international standards, consumer’s expectation, our knowledge and experience. Knowledge of and compliance with these directives and processes in the foundation of our quality. †¢Quality means doing right in the beginning thus preventing failures in the end. Continues improvements for quality of processes lowers costs and improves productivity. †¢Avoiding failure is more important that eliminating defects. We systematically apply methods and tools, preventive quality assurance systematically, learn from mistakes and prevent their root causes without delays. †¢Our suppliers contribute systematically to the quality of our products and services. Therefore our suppliers have to live up to standards we have adopted. 2.5 PRODUCT/SERVICE PROFILE Product Range A. Automotive Technology – Robert Bosch Diesel Systems †¢Common Rail System for passenger cars, commercial vehicles & off-highway vehicles †¢Axial Distribution injection pumps †¢Multi Cylinder Inline Injection Pumps (PE) †¢Single-Cylinder Injection Pumps (PF) †¢Elements †¢Delivery Values (DV) †¢Governors †¢Injection Timers for PE pumps †¢Fuel Filter & Water Separators †¢Glow Equipment †¢Electronic Control Unit Gasoline system †¢Electronic Control Unit †¢Fuel Injectors †¢Lambda Sensors †¢Engine Speed Sensors †¢Knock Sensors †¢Hot Film Air Mass Meter †¢Pressure Regulators †¢CVT Belts †¢Connectors & other plastic parts Starters & Generators (Auto Electrical) †¢Starter Motors †¢Generators Spark Plugs †¢Spark plugs for 2, 3 and 4 wheelers and industrial applications †¢Long Life Plugs :Nickel Yttrium & Twin Electrode Test Equipment & Diagnostics †¢Fuel Injection Pump Calibration Test Benches †¢Nozzle Tester †¢Auto Electrical Test Bench †¢Diagnostic Tool : KTS series †¢Engine Analyzer : FSA series †¢Engine Analyzer : BEA series †¢Chassis System Check †¢Battery Service Equipment †¢Wide range of service tools for unit & vehicle repairs †¢Software / Teach ware : ESI ( tronic ), MSI, K-CD B. Industrial Technology Industrial Equipment †¢Special Purpose Metal Cutting / Grinding / Honing / Lapping/ Super Finishing machines. †¢Semi / Fully Automatic Assembly Machines †¢Semi / Fully Automatic Inspection & Measuring Equipment †¢Cleaning Machines †¢Electro-Chemical Machines †¢Tools, Gauges & Fixtures †¢Exhaust Gas Re-circulating Unit (EGR) †¢Test Equipment Bosch Packaging Machines †¢Vertical Form Fill & Seal Machines †¢Dosing System – Cup Filler, Auger Filler, Weighed & Pump †¢Pharmaceutical Packaging Machines †¢Confectionary Processing & Packaging Machines C. Consumer Goods & Building Technology Bosch Power Tools †¢Construction Tools †¢Wood Working Tools †¢Metal Working Tools †¢Cordless Tools †¢Do- It Yourself Tools †¢Lawn & Garden Tools †¢High Pressure Water Jets †¢Specialty Tools †¢Pneumatic Tools †¢High Frequency Tools †¢Automation Technology †¢Accessories for all Tools †¢Fischer Fixing System Bosch Security Systems †¢Fire Detection †¢Intrusion Detection System †¢CCTV Surveillance †¢Access Control †¢Integrated Security Management & BIS †¢Public Address & Emergency Sound System 2.6 AREA OF OPERATION The Bosch Group is one of the world’s biggest private industrial corporations. Headquartered at Stuttgart, Germany. There are about 300 subsidiary and regional companies around the world. In India, Bosch is a leading supplier of technology and services, and has a strong presence in the country at numerous locations in diverse industry segments. Bosch Limited is India’s largest auto component manufacturer and also one of the largest Indo – German company in India. Bosch Limited has a strong nationwide service network which spans across 1,000 towns and cities with over 4,000 authorized representations to ensure widespread availability of both products and services. The company is headquartered in Bangalore with manufacturing facilities at Bangalore, Naganathapura (near Bangalore), Nasik, Jaipur and Goa. Number of Branches in India Bosch manufacturing facilities are located in Bangalore with state of the art plants in Bangalore, Naganathapura, Nasik, Jaipur and Goa. All the 5 plants are TS 16949 and ISO certified. Bangalore Plant Manufactures multi cylinder, PE pumps, mechanical governors, elements, delivery valves, special purpose machines, packaging machines, power tools and will foray into the production of common rail pumps from 2006 onwards. Built areas 109.948m2 Land area 311.140m2 Employees more than 5500 Nagnathapura Plant RBIN (Bosch Ltd. India) Naganathapura Plant, inaugurated in the year 1990, is the 3rd plant among the 4 plant of RBIN. The plant houses productions hangars for Spark Plugs, Glow Equipment, Starter Motors, Alternators, Regulators and PF Pumps. Portions of the plant are leased out to RBAI and Bosch Training Center. Built area 47.494m2 Land area 266.100m2 Employees more than 1279 Nasik Plant Set up in 1969 is specialized in manufacture of clinical and Euro series of nozzles and injectors to automobile industries recently the Nasik Plant has ventured into the production of CRI ports catapulted by Bosch Endeavour in common rail technology. Built area 67617m Land area 405.060m2 Employees more than 2500 Jaipur Plant Set up in 1999 the Jaipur plant manufactures BE (Mechanical) pumps for domestic market and export purpose. The VE pump (Distributor fuel injection pump) is designed to meet Bharat state 11 & Euro 11 emission norms. These pumps are used in 3-6 cylinder vehicles. Built area 16345m2 Land area 202350m2 Employees more than 1200 COUNTRIES COVERED Middle-East and Africa (UAE, EGYPT, KENYA), Neighboring countries (Sri Lanka, Bangladesh,) South East Asia (Philippines, Thailand, Indonesia). 2.7 OWNERSHIP PATTERN Since 1964, Bosch’s majority shareholder has been Robert Bosch Stiftung GmbH, a charitable foundation. The Stiftung carries on the charitable and social endeavors of the company’s founder in contemporary form. It sees itself as a foundation that pursues its objectives both with programs and institutions of its own, and by supporting suitable projects and initiatives proposed by others for tackling the tasks faced by society. Today, the Robert Bosch Stiftung, a charitable foundation, holds a 92 percent stake in the share capital of Robert Bosch GmbH. The share dividend received by the foundation is used exclusively for charitable purposes, i.e. to support general medical care, international understanding, social work, training and education. 2.8 COMPETITORS INFORMATION †¢Modi Champion †¢Delphi †¢Denso †¢Doowon †¢Electrex †¢Nippon †¢NGK †¢Siemens VDO †¢Zexel †¢Cav England †¢Lucas †¢TVS 2.9 INFRASTRUCTURAL FACILITIES Bosch infrastructure is one of the best in the country. The individual work place is designed as per the international standards which make the employees feel comfortable, proud, happy and safe. Medical Facilities †¢Medical centre works round the clock and also provides a 24 hours ambulance service †¢The company has also associated with important hospitals, labs and senior medical consultants in the city for the treatment of the employees †¢They are provided with annual master health check-up †¢Special schemes like hospitalization scheme, Manipal hospital scheme and Medical reimbursement scheme are provided to the employees Canteen Facilities †¢Food is provided to all the employees and 24hrs a day providing breakfast, lunch, dinner, tea/coffee and snacks for 8500 employees in 4 shifts. †¢It is well equipped and accommodation for more than 1500 persons at a time †¢The food provided in the organization is 100% hygiene. Workings of the canteen is guided by an advisory committee Transportation Facilities †¢The company provides transport facilities for employees Library Facilities †¢The company has the facility of both general and technical library The general library is used by the project trainees also Other Facilities †¢Sports club †¢Fine Arts Society looks into the cultural events and various programmes conducted during the course of the year. †¢Uniform, shoes, socks and soap is given to employees on the job by Bosch. †¢Accident benefit scheme †¢Holiday homes and time share holidays †¢Vehicle expenses and reimbursement †¢Death relief scheme. 2.10 ACHIEVEMENTS/AWARD February 1, 2012: Bosch Limited wins Car & Bike Award 2012 The accolades and awards keep rolling in for Bosch Limited. Once again, Bosch Limited was the proud winner of the Subros Car & Bike Award 2012 in the â€Å"Best Automotive Component Manufacturer† category. Bosch Wins â€Å"Car & Bike† Award 2011 Receiving yet another glory in its 125th Anniversary Year, Bosch Limited was conferred with the Car & Bike India Award in â€Å"Best Auto Component Manufacturer† category. The Car & Bike Award function was held at Mumbai on January 13, 2011. Bosch was adjudged the best among two other nominees, namely Delphi and Endurance. Jan. 07, 2010: NDTV Car & Bike Award – ‘Automotive technology of the year’ This accolade recognizes the contributions made by Bosch in India, for localizing ABS (Antilock Braking System) production. Bosch is the only automotive supplier to manufacture ABS in India for passenger cars and light commercial vehicles. ABS is crucial to safety while driving, as it makes braking safer, by preventing the wheels from locking. April 15, 2009: DHL – CNBC TV18 International Trade Award Bosch won this honor in the category of auto component industry, for doing extremely well in exports through its low-cost solutions. The award recognizes the company’s commitment and innovations that address the needs of the Indian market, and keep Brand India alive. Feb. 20, 2009: NDTV Car & Bike Award – ‘Auto component manufacturer of the year 2009’ Bosch was chosen as the best in the auto component industry of India for the year 2009. These awards are considered as benchmarks for auto excellence in India and widely trusted by consumers, manufacturers and auto experts alike. The award recognizes the best in the automobile industry of India. Jan. 7, 2009: UTVi Autocar Award Bosch and Mahindra & Mahindra won the ‘Best Innovation of the Year’ UTVi Autocar Award. The award recognizes Bosch innovation start/stop system which contributes to fuel efficiency at a very reasonable cost. The Mahindra Bolero Micro Hybrid is the first vehicle in India to integrate this technology in their new car. June 21, 2008: Business Standard Award ‘Star MNC of the year’ Bosch was noted for its cutting edge technologies, especially for designing and delivering low cost high quality fuel injection system and for pioneering the common rail system in India. Jan. 10, 2008: NDTV Car & Bike Award – ‘Car Technology of the year’ Bosch not only setup the common rail injector and pump manufacturing projects in record time, but also pioneered the new application of Common Rail in low cost car segment. This is a revolutionary leap achieved by Bosch in India, which is the pioneer of Common Rail technology in the rest of the world as well. Jan, 12, 2007: NDTV Profit Car & Bike Award 2007 – ‘Automotive Technology of the year’’ Audited by PricewaterhouseCoopers, these awards honored the best in the Indian automotive industry for their handiwork in calendar year 2006. Bosch was presented with the award for its application of ABS / ESP technology. Jan. 4, 2007: CNBC-TV18 Autocar Auto Award – ‘Auto Component manufacturer of the year’ Bosch Limited was chosen for the mark that it has made both in the domestic and international markets with its superior technology and products. These awards seek to reward exemplary performance in the industry in 2006 based on a comprehensive set of attributes including design, technology, value, product experience and so on. The selection process truly reflects the choices and sentiments of all stakeholders and justifies their stature as benchmarks in auto excellence. Aug. 17, 2006: Dun & Bradstreet American Express Corporate Award -–‘Top Indian company in the Auto Components sector’ The award recognizes the twin virtues of size and growth in the organizations of corporate India, from a derived list of top 500 companies in the country. Bosch Limited was selected as the best amongst the top 10 auto component manufacturers in India. Aug. 10, 2006: EEPC Award – ‘Star Performer for outstanding export performance’ The Engineering Export Promotion Council (EEPC) conferred the ‘‘tar Performer’’for outstanding export performance in the large enterprises category on Bosch Ltd, which garnered a total export figure of Rs 423 crores in 2005, almost twice as high as Rs 193 crores in 2001. Jan. 12, 2006: NDTV Profit Car India Award – ‘Safety & Technology Award’ Bosch was presented with this award for its pioneering work on the new age direct injection diesel fueling systems, with notable emphasis in the range of common rail diesels. Also taken into account was the persistent focus on unit injector systems which are entering the scene in the high profile high aspiration D-segment cars. The jury considered not just the technology but its bearing on safety, and the benefits it brought to automotive users as well as the potential it has for India. Jan. 8, 2005: Overdrive–Auto Monitor Award – ‘Auto component manufacturer of the year’ Recognized for innovations in technology and the scale and size of manufacturing capabilities, the award also commemorated the customer satisfaction earned by Bosch over the years, performance, quality and diverse range of products. This Annual Award is the â€Å"Oscar† for the automobile industry in India and recognizes the â€Å"best† in the industry in association with reputed industry bodies like CII, SIAM & ACMA. 2.11 WORK FLOW MODEL The work flow model of Bosch can be interpreted in two phases †¢Information flow †¢Material flow Bosch believes in the concept of â€Å"customer is king† this is depicted in the workflow model which starts with customer signifying the pull system of production (i.e. production against customer order). Sales and marketing department receives purchase order from the customer. R&D division takes decision with respect to product design and specification. Engineering wing analyses the order and decides upon in house manufacturing or outsourcing. The next step is to procure the component and assembling the final product, or acquire raw materials and convert it into finished product. Finally dispatch the end product to logistics department, which is entrusted with the responsibility of transit of consignment to the ultimate consumer. 2.12 FUTURE GROWTH AND PROSPECTS The auto component industry appears to have a bright future with the existing manufacturing planning and capacity and in addition moreover new plants are being setup with foreign collaboration. The Indian auto component industry is highly fragmented with over 3000 players in organized sector and estimated 500 units in the small sector. Vocationally the industry has developed major vehicle manufacturing centers. Small and medium enterprise sector is keen on taking a number of technology investment initiatives in order to become self reliant and globally competitiveness according to a confederation of Indian Industry survey report on auto component. The survey reveals that Indian small scale enterprises manufacturing auto components are well equipped to produce components as per international standards. These SMEs have now started talking strategic positions in the international markets at both the original equipment manufacturers and the replacement supply. The last few months have seen a virtual boom in the Indian automobile industry with not only domestic component manufacturing shares but also the formidable biggies also entering India in such a manner that it is increasingly turning out to be a lucrative destination for many companies. The other growth plans are †¢Focus on strengthening or engineering competencies and infrastructure in new product lines. †¢Focus on securing liquidity position. †¢Cost reduction without hurting the long term interest of the business. †¢Import substitution projects. †¢Continuous improvement activities and implementing lean practices through Bosch Production System (BPS), continue with redesign of HR policies and practices to attract, retain and motivate employee. CHAPTER – 3 MCKINSEYS’S 7S FRAMEWORK 3.1 STRATEGY Strategy is the systematic action allocation of resources to achieve company goals. A strategy is defined as â€Å"a coherent set of action aimed at gaining a sustainable advantage over competitors by improving the market position and effective allocation of resources vice versa. Hr Strategy It pays special attention to competence management and filling up of executive positions in growth regions, special entry programs to attract qualified university graduates and applicants with professional experience. Train and develop the younger generation of apprentices/ engineers who are the future skilled technicians and managers. Corporate Strategy Bosch economic strategy corresponds to a common aim of the group for innovation, independence and integrity. The aim is to be among the world market leaders and to be a major player in all of the company business sectors. The strategy to achieve this goal is by strong marketing of new products and ongoing investment in Research and Development to innovate continuously. The emphasis on innovation is underlined by huge number of associates, working in Research and Development departments, 21250 world wide. Efficient sales and customer service also play a key role in Bosch’s corporate strategy. Innovation Bosch shall focus their innovative strength on technology that is â€Å"INVENTED FOR LIFE.† Bosch has invested heavily in R&D much above the industry average. This has resulted in Bosch pioneering many technological advances †¢Anti-locking braking systems †¢Electronic stability control †¢High pressure diesel injection †¢Parking assist systems 3.2 STRUCTURE The design of organization structure is a critical task to the top management of an organization. It is the selection of the whole organization edifice. Organization structure refers to the relatively more durable organizational arrangements and relationships. It prescribes the formal relationship, how an organizational member’s procedure exists. To guide the various activities performed by the member of all part of the organization. 3.3 SYSTEM System refers to formal process and procedures use to manage the organization including the management control system performance management measurement and reward system, information system and distribution. Human Resource The HR organization uses its human resources strategy to support the divisions in the pursuit of their objectives. This involves the consistent application of the balanced scorecard. This method is used by executives. The HR organization’s missions are based on the House of Orientation and contribute to closer alignment with the strategic objectives of the company. The â€Å"House of Orientation† provides a frame of reference for Bosch long term road map and for the way Bosch works together. It is based on Bosch values and core competencies. Environment Management Bosch has been expanding the environment management systems at Bosch sites since 1996. Now, the 300 sites have been certified to ISO 14001. Bosch implemented a maturity model for all manufacturing and developing sites, which will serve as the basis for further improvements in environmental protection, occupational safety and fire safety. Occupational Safety Management Bosch implemented a new occupational safety management system based on the globally recognized OHSAS 18001 standard. One of the systems main functions is to detest potential accident and health risks for associates in order to take appropriate preventive measures in good time. The new system is to be implemented at all manufacturing sites in no more than two years. This makes Bosch one of the forerunners in global implementation of the OHSAS 18001 standard. Bosch Production System (Bps) It was installed in 2002. It is a systematic production system in Bosch. In general it is called as Lean manufacturing. Just in Time (JIT) is one of the systems in Bosch production. In this the right parts produced at the right quantity should reach the assembly time at the right time. Approaches in Bosch Production System †¢The right part †¢In the right quantity †¢In the right quality †¢At the right cost †¢At the right time †¢At the right place Quick Response System (Qrs) System designed to respond quickly to any problem/issues in the production. Example – Every system has three machine indicators: Red (machine breakdown), Yellow (shortage of materials), and Green (process completed for that machine) 3.4 STYLE Style is the leadership approach in the top management and the company’s overall operating approach. Style impacts the norms that the people follow and how they work and interact with each other and the customers. The leadership style depends upon the organization culture that is in practice. Bosch Ltd has participative kind of leadership style where in the leader consult with the subordinate, a proposed action, decision and encourages, ensures equal participation among them. The style adopted by the management is to maintain a friendly and collaborative environment for smooth running of the organization. Bosch Guidelines for Leadership 1. Aim for success: – Profit, growth, quality, customer and process orientation. These are the key metrics with which our corporate objectives are aligned. Regularly communicate these objectives to your associates. Make it clear what each individual can contribute to achieve it. 2. Demonstrate initiative: – Together with your associates, generate new ideas and strategies that make our company stronger. Encourage them to embrace change and take initiative on their own and support them in the implementation. 3. Demonstrate courage: – Stand by your associates. Make clear decisions and demonstrate determination in implementing them. Be a role model and exemplify the Bosch values. 4. Keep your associates informed: – Of course you give your associates factual information. They should also know the business context and background – they are an important prerequisite for identification with the company. 5. Lead by goals: – Delegate tasks and give your associates the authority to perform them. Agree on clear goals and allow sufficient space so that creativity, self-confidence, and accountability can be developed. This enables you to lead your associates to success. 6. Give feedback to your associates: – Recognize the strengths of your associates and help them to utilize and further develop them. Take a close look: praise your people where praise is due, but also give fair and constructive criticism. Mistakes happen on both sides. Be quick and open in addressing them with the associate. 7. Trust your associates: – They are capable and willing to perform. Have the courage to manage with limited control. Your trust will create the entrepreneurial momentum that all of us want. 8. Shift your perspective: – Put yourself in your associates’ position and also look at things from their point of view. How would you react to the decisions you have taken as their supervisor, and what rationale would you expect to hear. 9. Shape the future together: – Your associates can and do contribute to our company. Integrate them into the preparation of decisions and capitalize on the ideas and the potential that the cultural diversity of our company offers. Work together with your associates to transform mere interfaces into connection points, and barriers into opportunities. 10. Develop your associates: – Advise and systematically support your associates in their professional development. Support them if there are suitable opportunities for, or if they desire, further development somewhere else in the company. 3.5 STAFF The staff at Bosch Ltd is considered as a pool of resources to be nurtured, developed, guarded and allocated. There are about 3650 employees in the organization. Permanent employees are 2550, temporary employees are 500, on job trainees are 600. Levels at Bosch Ltd – MANAGEMENT AND SUPERINTENDENT STAFF †¢GM – General Manager †¢DGM – Deputy General Manager †¢Gr.1 – Senior Manager †¢Gr.2 – Manager †¢Gr.3 – Deputy Manager †¢Gr.4 – Assistant Manager †¢Gr.5 – Senior Engineer †¢Gr.6 – Officer †¢Gr.7 – Assistant Officer Managerial And Supervisory Staff (M&Ss) Managerial and Supervisory Staff refers to a salaried professional or an educated worker who performs semi-professional office, administrative and sales co-ordination task. They are board occupational grouping of workers engaged in non-manual labor. Blue Coloured Associates (Bca) A blue collared associate is a member of the working class who typically performs manual labor and earns an hourly wage. Blue collared associates work may be skilled or unskilled and may involve manufacturing, mechanical work, maintenance repair and operations maintenance of technical installations. 3.6 SKILLS There are 6 different skill groups within the skills framework. Community leadership skills, leadership skills, management skills, occupational/technical/ professional skills, core skills, skills for life. The other skills groups are †¢GENERIC SKILLS are those which should be possessed by each and every employee in order to carry out the task successfully. Skills like problem solving, decision making and communication form the basic important generic skills. †¢SPECIFIC SKILLS are those which should be possessed by the employee to carry out his/her assigned specific task. Example: Time management, shop floor management, building teams, leadership and motivation, creativity, industrial safety and environment. BOSCH SKILLS – The employees according to the nature of the jobs posses following skills †¢Functional †¢Quality †¢Information Technologies †¢Behavioural/ Human Relations Managerial 3.7 SHARED VALUES – BOSCH VALUES Bosch Values are those values which are applied and followed by all Executives faithfully. †¢Future and result focus: – In order to ensure dynamic development of our country and to guarantee long term corporate success, we participate in shaping the changes in markets and technologies. †¢Responsibility – We accept that our actions must accord with interests of society. †¢Initiative and determination – We act on our own initiative, with an entrepreneurial but accountable spirit, and demonstrate determination in pursuing our goals. †¢Openness and Trust – We inform our associates, business partners and investors in a timely and open fashion of important development within our company. †¢Fairness – We view mutual fairness as a condition of our corporate success when dealing with each other and with or business partners. †¢Reliability, credibility, and legality – We promise only what we can deliver accept agreements as binding and respect and observe the law in all our business transactions. †¢Cultural diversity – We are aware of our company’s regional and cultural origins and at the same time regard diversity as an asset as well as a precondition of or global success. CHAPTER – 4 SWOT ANALYSIS 4.1 STRENGTHS †¢High customer satisfaction. †¢Established brand image around the world over the centuries. †¢Continuous improvement of products and quality. †¢Employee development given at most important. †¢Cost reduction strategy is good. †¢Good infrastructure facility. †¢Leadership through innovation. †¢High employee morale. †¢Effective decision making, information sharing and authority distribution. †¢Less employee turnover. †¢High quality and eco-friendly products. 4.2 WEAKNESS †¢Experience and skilled employees are not in right position because of ineffective allocation. †¢Decision making will be delayed because of long procedure. †¢In certain situations centralized management is followed. †¢Marketing of products is given less importance. †¢Adaptability towards change is low. †¢No diversification of business. 4.3 OPPORTUNITIES †¢Continuous innovation of products. †¢Bosch can foray into other line of business as it has a good brand image. †¢It can produce new machineries using high technology. †¢Potential to grow in power tools, packaging and security systems. †¢It can produce more economical and eco-friendly products. †¢It helps to compete with other companies †¢Quick cost effective adaptation of product to market requirement of Indian market. 4.4 THREATS †¢Increase in competition. †¢Too many substitute products available in the market. †¢Brand image being diluted due to entering into many products. †¢Growing bargaining power of companies. †¢Continuous cost pressure. 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